What This Service Includes
Google Shopping campaign setup and management
Product group structure and segmentation
Bidding strategy optimisation
Search term analysis and negative keyword management
Product title and image optimisation recommendations
Competitor analysis and pricing insights
Campaign performance monitoring and adjustment
Monthly reporting with actionable insights
Common Problems We Solve
Low visibility for products in Google Shopping results
High cost per click with poor return
Products not showing for relevant search terms
Budget being consumed by low-performing products
No clear product group structure or segmentation
Lack of insight into Shopping campaign performance
Who This Is For
UK ecommerce retailers with a product catalogue
Online stores wanting more sales from Google Shopping
Retailers with underperforming Shopping campaigns
Businesses moving from free listings to paid Shopping ads
Brands looking for specialist Google Shopping management
Benefits
More product visibility in Google Shopping results
Better return on ad spend through optimised bidding
Higher click-through rates from better product data
Reduced wasted spend on irrelevant queries
Clear performance tracking and reporting
Ongoing optimisation by ecommerce specialists
Why Merchant Growth
Why Work With Us
Deep expertise in Google Shopping for ecommerce
Focus on profitable product groups, not vanity metrics
Regular feed and campaign optimisation
Transparent reporting and communication
No long-term lock-in contracts
Free Shopping campaign review available
FAQs